Regulations of Beijing Municipal Government on Administration of Outdoor Billboards Installation
Regulations of Beijing Municipal Government on Administration of Outdoor Billboards Installation
Regulations of Beijing Municipal Government on Administration of Outdoor Billboards Installation
Order of the Beijing Municipal Government [2004] No. 151
August 5, 2004
The Regulations of Beijing Municipal Government on Administration of Outdoor Billboards Installation have been adopted at the 27th executive meeting of the municipal government on June 22, 2004, are hereby issued and come into force on October 1, 2004.
Mayor Wang Qisan
Appendix: Regulations of Beijing Municipal Government on Administration of Outdoor Billboards Installation
Article 1 In order to strengthen the planning and administration of outdoor billboards installation in Beijing and create a clean and beautiful landscape and environment of the city, these regulations are formulated in accordance with Regulations of Beijing on City Appearance, Environment, and Hygiene and relevant provisions in other laws and regulation while taking into consideration the real situation of the city.
Article 2 The Regulations shall be applicable to the installation and administration of outdoor billboards in urban districts, towns of the suburban area, development zones, scientific parks, areas of natural and historic interests, and other areas with urbanized administration.
Outdoor billboards mentioned in the Regulations shall mean commercial advertisements in carrier forms of lamp box, neon light, electronic display device, exhibition board, and so on located on either side of roads, streets, and railroads in the city, on the ground part of urban track traffic system, within administration areas of rivers and lakes, and on squares, buildings, and structures, or shall mean commercial advertisements on vehicles.
Article 3 Relevant administration departments of municipal planning and engineering at municipal level shall be responsible for planning, supervision, and management of outdoor billboards installation in the city.
Relevant administration departments of city planning and engineering at district or town level shall be responsible for planning, supervision, and management of outdoor billboards installation in their administrative areas.
Article 4 The registration, contents examination, and supervision of outdoor billboards in Beijing shall be carried out in accordance with Advertisement Law of Peoples Republic of China and other relevant laws and regulations.
Relevant administration organs concerning urban planning, traffic, garden engineering, public security, construction, environmental protection, quality and technology supervision, labor safety and so on shall, according to respective responsibility, carry out supervision and administration of outdoor billboards in accordance with laws.
Article 5 The installation of outdoor billboards shall have uniform planning in accordance with the citys appearance, layout of the city, functions of areas, and features of roads, shall be designed as a whole, and shall have district control and reasonable layout so as to ensure the overall aesthetic performance of the citys appearance.
The design genre, size, color, number, shape, form, location, direction, height, and material of outdoor billboards shall be harmonious with the surrounding environment.
Article 6 Municipal administration departments shall, together with municipal urban planning departments, formulate professional layout for outdoor advertisement device installation in the city; administration departments at district or town level shall, together with urban planning departments at the same level, formulate professional layout for outdoor advertisement device installation in respective administration regions in accordance with the outdoor advertisement device installation layout of the whole city.
Municipal administration departments shall, upon the decision of Beijing Municipal Government, formulate outdoor advertisement device installation layout for major streets and key areas of the city.
Article 7 The formulation of professional layout of outdoor advertisement device installation in the city as well as such layout of respective districts and towns shall comply with General Urban Planning of Beijing and article V in the Regulations.
Article 8 Ideas and opinions from relevant departments and experts shall be taken into consideration when formulating professional layout of outdoor advertisement device installation in the city as well as such layout of respective districts and towns.
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